Don't wait for leads. Start attracting them.
I've been working in and around real estate marketing for 10+ years and I’ve seen many agencies miss the opportunity to stand out and attract more vendor leads.
Most agencies rely on the same hit-or-miss tactics—referrals, cold calls, letterbox drops, and constant listing promotions—hoping to catch the right lead at the right time. These approaches are inconsistent and fail to build a genuine connection with potential vendors.
The challenge is, there are always people thinking about selling, but how do you identify them? And more importantly, how do you ensure they'll come to you when it’s time?
The answer is consistent, valuable content that draws on your expertise, builds relationships and positions you as a trusted advisor. By offering insights and information that go beyond your listings, you stay top-of-mind and create a pipeline of inbound business for your agency.
Get unique 'plug and play' content that engages new vendors across email, blogs & social media
You don’t need to spend hours creating your own content from scratch or tweaking generic, curated posts just to make them feel original.
Instead, I’ll craft unique content that connects with your audience and sounds like you—capturing your tone of voice, personality, and the hard-earned insights that set you apart. It’s the kind of content your audience will genuinely value, whether they’re ready to sell now or just starting to think about it.
This 'done-for-you' original content is delivered ready to use across the channels that matter most:
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Drop it straight into your regular database emails to stay front-of-mind with past clients and potential vendors
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Publish it as blog posts to boost your website’s value and SEO
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Share it across your social media to build trust and engagement with a wider audience.
Wherever your audience is, your message will be there—consistent, strategic, and tailored to attract leads.
Customisable content packages to suit any budget
ALL PACKAGES INCLUDE:
1
1 x 30 minute kick off meeting (via Google Meet)
In this meeting, I’ll get to know your agency, brand, and what sets you apart. You can choose from a list of proven content topics or bring your own ideas to the table.
2
A unique content plan
Based on our discussion a content plan will be created, which includes article titles and an outline of the key points and call to action - to ensure we're all on the same page.
3
Content drafts for review
Your draft articles and matching social media post copy will be written and supplied within 5 days. You then review and feedback any changes that may be required.
4
Final content supplied - ready to use
The final articles and social copy will be shared with you, ready for you to use in your email marketing, in your blog and/or across your social media
CHOOSE YOUR PACKAGE:
*all prices quoted exclude gst
Bronwyn Smith, Marketing Coach & Strategic Content Marketer
I've spent more than 10 years working in and around the Australian real estate industry, helping agencies cut through the noise and connect with the people who matter most: potential vendors.
As a content marketing expert, I specialise in what I call the law of content attraction—crafting strategic, personality-driven content that builds trust, positions agents as the go-to expert, and draws in high-quality vendor leads.
My approach is simple but powerful: speak to what vendors care about, show up with value, and stay top-of-mind until they’re ready to sell.
Start standing out from the crowd
Turn your expertise into vendor leads with our 'done-for-you' content service.
Reach out to us via the form below and we'll be in touch shortly.